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Jennifer Burke

IntelliCraft Research, LLC
Jennifer E. Burke is president of IntelliCraft Research LLC, a strategic marketing consultancy for libraries. As a former advertising/marketing executive she’s capable of speaking, and translating, both “marketing-ese” and “library lingo”. She leads workshops, courses and webinars across the country teaching library and info pros to be strategic storytellers. For the last 3 years she has been the author of Info Today’s Marketing Library Services newsletter and “Tools You Can Use” column and hosts a monthly ‘Marketing Tool Talk’ webinar series. She is the president of the Library Marketing Conference Group hosting the highly successful LMCC. She helps fellow solopreneurs to overcome marketing headaches at MightyMarketingMojo.com.


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